ProcDNA was proud to participate in the Biopharma Medical Affairs Nexus Conference 2026 in Philadelphia, USA, on May 7, 2026. Representing ProcDNA, Harpreet Singh and Shivika Singla shared perspectives on how Data and AI are transforming scientific engagement across the Medical Affairs ecosystem from strategic planning and HCP engagement to generating actionable post-engagement insights.

As the role of Medical Affairs continues to evolve, the session highlighted how data-driven decision-making, AI-powered intelligence, and connected insights can help organizations enhance scientific exchange, improve engagement effectiveness, and deliver greater value to stakeholders.

The conference provided an excellent platform to connect with Medical Affairs leaders, exchange ideas, and discuss the future of scientific engagement, innovation, and digital transformation across the life sciences industry.